RēCo 2023: Vinyl

RēCo 2023: Vinyl

Tuesday, June 27, 2023, from Floor Covering Weekly

ReCo 2023: Vinyl
Inside this edition are the ReCo results for the vinyl category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience.

For this year, fieldwork was conducted using an online survey methodology from March 2023 through May 2023. In total, 1,040 complete surveys from specialty floor covering retailers were received by May 1, 2023. The margin of error, based on 1,040 respondents, is calculated to be no greater than +/- 3.0 percent, a sufficient sample to ensure that the results reflect a true picture of the general opinions in the floor covering retailer universe.




See the full 2023 RēCo Market Intelligence Report in the June 19 digital issue of FCW here.