The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the tile category.

Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience.

For this year, fieldwork was conducted using an online survey methodology from March 2024 through May 2024. In total, 1,028 complete surveys from specialty floor covering retailers were received by May 10, 2024. The margin of error, based on 1,208 respondents, is calculated to be no greater than +/- 2.7 percent, a sufficient sample to ensure that the results reflect a true picture of the general opinions in the floor covering retailer universe.

See the full 2024 RēCo Market Intelligence Report in the June 17 digital issue of FCW here.