Articles
TCNA announces update to slip resistance standard
Tile Council of North America (TCNA) announced the addition of a five-category “product use classification system” in ANSI A326.3 American National Standard Test Method for Measuring Dynamic Coefficient of Friction of Hard Surface Flooring Materials, published today. The five categories, developed by the ANSI Accredited Standards Committee responsible for the standard, will allow manufacturers to directly communicate areas of use based on the slip resistance characteristics of their products, with manufacturers starting to provide these classifications for their products in the upcoming months, TCNA said. Read More
CERAMIC TILE SELECTION: A GUIDE TO CHOOSING FORMAT, COLOR, AND DECORATIVE RELIEF
One of the most exciting aspects of architectural and interior design is experimentation. Design provides an outlet to play with colors, dabble in shapes, mix and match textures, explore patterns and expand creative boundaries, to craft a space that is as unique as the individual who inhabits it. Read More
The Myth of Encaustic Tile and the Truth You Should Know
There’s a lot of confusion about the encaustic tile trend, so I decided to do my research and let you know what I learned. The popular tile we are seeing all over the kitchens and baths may be either cement or ceramic. I understood that the cement versions are actually “encaustic,” while the ceramic ones are simply ceramic versions of the look. That cement tiles are the real thing, and ceramic ones are essentially knock-offs. BUT THAT’S NOT TRUE! Read More
These folks have money and want to be your friend
What is remarkable about LVT is that it is not entirely driven by brands. It is not as if every consumer comes into the store and know the brand of flooring they want and that applies to LVT, also. No, it is the intrinsic value and style of the product and LVT is great for any end user markets — residential replacement, new homes and all of commercial. Read More
Coverings Announces Details of In-Person Event in April
Coverings, the largest international tile and stone exhibition and conference in North America, has announced a comprehensive roster of both popular and new activations for Coverings 2022, which will take place April 5 to 8, 2022, at the Las Vegas Convention Center in Las Vegas, Nevada. Read More
If you can demonstrate that expertise, half the marketing battle is won because your name recognition and reputation alone will likely generate positive interest in your products or services. So, how do you elevate yourself to this vaunted position? One way is to use business-to-business (B2B) media to get your name and know-how out there. Read More
Closing sales & building trust with visualizers
“Once seen as an exclusive technology, visualization has now become more mainstream and the adaption rate of usage has grown tremendously throughout the past several years,” she said. “The digital evolution, fueled by the pandemic, has given consumers more confidence in using digital tools and has elevated the visibility of their value.” Read More
Shifts in Residential Design
The pandemic radically changed the way Americans utilize their homes, significantly increasing the time spent working, studying and playing at home. This shift continues to affect residential design, but going into 2022, consumers are showing more interest in creating spaces that also speak to personal style, longevity and authenticity. Read More